Who We Are

We are a holistic product development atelier focused on beauty & wellbeing through the synergy of nature and science.

SKINCARE | BODYCARE | HAIRCARE

We are beauty artisans, alchemists, and conscious creators.

We are a full service Product Development hub specializing in R&D, Consulting, Manufacturing and brand incubation for start-up beauty and wellness brands.

We embody a holistic approach to formulating and manufacturing skin, hair and body care, utilizing eco-friendly, natural ingredients, biotechnology and green chemistry.

We strive to optimize safety and sustainability, without stifling innovation, while offering low minimum order quantities and short lead times.

FORMULA EXPERTISE

We Embrace Ideaphoria

We have boundless imagination and no shortage of light bulb moments. We light the sparks to transform ideas into reality giving rise to a new generation of targeted wellness and beauty products.

INNOVATION THROUGH CONSCIOUS FORMULATION

Our Philosophia Naturalis

100% NATURE + 100% SCIENCE

The harmony of nature and science drives our innovation. Nature is the muse, science the tool.

THE CIRCULARITY PRINCIPLE

We like good karma - what goes around should come back around to avoid waste.

RADICAL CANDOR

Governed by transparency, honesty and ethics, integrity is at the heart of everything we do.

HOLISTIC VISION

Our intentions are set to be conscious about ingredients, product, and packaging.

Salt and Earth

Inspired by the alchemical elements representing the body, physical matter, and the material world.

Salt is powerful with purification and protective qualities that can help the body and spirit to heal. It can cleanse us physically and energetically and is believed to extract or release what no longer serves us in our energetic field. It forms the key Body (Corpus) element in the Tria Prima and is the primary catalyst, which transmutes all other physical matter. Its symbol is a circle bisected by a horizontal

Earth also represents the physical body and the processing of the material world around us. Earth can represent physical movements and sensations and plays a key in our physical, mental, emotional, and spiritual wellbeing. We are born of the earth, and it is the most fundamental element in the making of our physical selves. Earth is the most basic and stable of the five basic elements upon which all the other elements build on. Its symbol is a downward-pointing triangle, bisected by a horizontal line.